“Always On” Branded Content

The First Tube Media platform produces multiple pieces of premium content harnessing the combination of the artist and the live event. Content is formatted to be distributed cross-platform, (ie. Facebook, Instagram Youtube, and Twitter) to natively exist within a brand and artists owned channels. The framework for the “Always On” content strategy is Pre- event to generate awareness, Live- event content to maximize engagement including 5-7 livestream camera productions and real-time short-form “Stories” creation, followed up with short-form Post- event content to drive additional engagement and authority in music on behalf of our partners. In addition to premium video production, we also are capturing exclusive Images throughout an event on behalf of our partners to leverage both live and post-event. Below are some examples from Skullcandy’s Stayloud Series –featuring the amazing talent of Charlotte Cardin.

(SCROLL DOWN FOR EXAMPLES)

PRE EVENT – EVENT PROMO

LIVE EVENT – ARTIST Q&A

LIVE EVENT – LIVE STREAM

LIVE EVENT – INSTAGRAM STORIES

This slideshow requires JavaScript.

POST EVENT – RECAP SIZZLE 

POST EVENT – SINGLE VOD – “LIKE IT DOESN’T HURT”

POST EVENT – SINGLE VOD – “DIRTY DIRTY”

POST EVENT – WEBSITE INTEGRATION (Click Here to See Live)

OTHER VARIOUS EXAMPLES